Pinciples of marketing

By Kotler, Philip | Armstrong | Saunders, John | Wong, Veronica. London Pearson Education Ltd 1999 . 1031 0132622548

Principles of marketing /

By Kotler, Philip | Armstrong, Gary | Saunders, John. Harlow, England ; | New York : Prentice Hall, 2002 . xxxi, 856 p. : , Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 7th ed., c1996. | "The European edition ... offers significant changes"--Pref. 0273646621 (pbk.)

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Pinciples of marketing

Principles of marketing /