Power promoting :
by Sussman, Jeffrey.
Published by : Wiley, (New York :) Physical details: xix, 215 p. : ill. ; ISBN: 0471142557 (cloth : acidfree paper); 0471142549 (pbk. : acidfree paper). Subject(s): Marketing. | Sales promotion. Year: 1997| Item type | Location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
 Books |
Chapman Library
Lending
The CSUC library is the nerve centre of all academic related activities in the University College. All academic affiliated functions such as teaching, research and learning find their functional support-base in the library where such materials are organized for easy accessibility to the university College community. |
Lending | HF5415.S9168jef (Browse shelf) | Available | 2458 | ||
| Books |
Chapman Library
Lending
The CSUC library is the nerve centre of all academic related activities in the University College. All academic affiliated functions such as teaching, research and learning find their functional support-base in the library where such materials are organized for easy accessibility to the university College community. |
Lending | HF5415.S9168jef (Browse shelf) | Available | 2459 |
Total holds: 0
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| HF5415.K63kot Principles of marketing / | HF5415.K63kot Principles of marketing / | HF5415.S9168jef Power promoting : | HF5415.S9168jef Power promoting : | HF 5415 shi Advertising, promotion, and supplemental aspects of integrated marketing communications | HF5415.1.B4155bea Marketing, principles & perspectives / | HF5415.1.B4155bea Marketing, principles & perspectives / |
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