Services marketing
by Bateson, John E. G.; Hoffman, K. Douglas; Birch, Dawn, 1977-; Elliott, Greg
Edition statement:4th edition Published by : South-Western/Cengage (Mason, Ohio) Physical details: xvii, 468p.:ill., includes bibliographical references and index ISBN: 9780538476454. Year: 2008| Item type | Location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Chapman Library
Reference
The CSUC library is the nerve centre of all academic related activities in the University College. All academic affiliated functions such as teaching, research and learning find their functional support-base in the library where such materials are organized for easy accessibility to the university College community. |
Reference | HD9980.5bat (Browse shelf) | Available | 2119 |
Total holds: 0
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| HD85.7mul Management & organisational behaviour / | HD950.3.B47bes The digital organization : | HD 9970 Services marketjng | HD9980.5bat Services marketing | HD9980.5fit Service management | HE8689.8dom Broadcasting, cable, the Internet, and beyond : | HE8689.8dom Broadcasting, cable, the Internet, and beyond : |
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